oDaycare will help guide you through using targeted websites to help your child care center’s main site visibility.
These sites are one of the most effective marketing tools online. Also known as Micro sites, or Mini Sites, oDaycare will create a 1-2 page website for your daycare that completely focuses on one specific topic. Everything within that page will have one purpose. Getting the visitor to take action. The sole purpose of these targeted sites is to attract highly targeted traffic to your club. The more targeted the better.
For example, if your daycare focuses on three suburban towns, and you need to get the word out about your location, a good mini-site might be a 1-2 page blog/site about those three towns and talking about some of the other local busineses in the area (not other daycares) but prominently mentioning your own.
We could make mini-sites for every possible sub category as well. This way when people look for preschools for their four year old, they might find a specific targeted minisite on just your preschool offerings, and that way they'll have a higher likelihood of finding that microsite, rather than just the main site which targets all parents indiscriminently, and that will then lead them to your poreschool's website with a call to action.
Targeted mini-sites help you drive potential members to your website.
